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Who Really Runs the Music Industry Now? Spoiler: It's a Playlist

Who Really Runs the Music Industry Now? Spoiler: It's a Playlist

Record labels used to be the gatekeepers of who made it and who didn't. But in 2024, a placement on the right Spotify playlist can do more for an artist's career than a six-figure marketing budget. We break down how algorithmic playlists took over the music industry — and why that's both liberating and terrifying.